“Music can change the world.” Beethoven
H ow can sound affect your event ?
The psychology of sound
A large space to fill
Your academic brain and your analytical brain can be really strong for quietening everything else that’s in your head and really focusing your brain. So think about playing beta wave music and go and google it now, or YouTube has got hundreds of beta wave tracks.
I often play it if I’m doing my accounts, I’m not very good with numbers and quite often invert them. So if I put beta waves track on, it just helps quiet everything else in my brain really focused my thinking. So if I was leading an intense group session where I wanted them to learn something complex, or I really wanted them to progress in a piece of work, beta waves would be absolutely amazing to pump into the room.
Setting the tone
Equally, music and sound can build the atmosphere in a setting.When you’ve got people registering, what music can they hear? Even if it’s not loud enough that somebody could sing along to the lyrics, it’s there in your subconscious and it all goes to building this atmosphere. Is it upbeat? Is it joyful? Is it romantic? Is it business focused? Is it that you just want to immerse people in a completely different environment in a completely different way. Sound can do that for your event and it plays an important part in the whole experience setting.
Have a think about what it is that you want your guests or your delegates to feel and take away from your session, that will dictate what kind of sound you might want to think about putting into the room.
Obviously speaker quality is really, really important. There’s nothing more annoying than being able to hear that crackle or hum in the speaker.Make sure you arrive early, set it all up and test it and walk around the room and the whole space, testing and checking that sound quality.
That’s it for me today. Go and play some music and focus that brain, or if you like just dance!I hope you found this useful. I will speak to you all again very soon. Take care and have a great day. Bye.